Here Are the Best Celebrity Alcohol Brands Worth Trying - Home & Texture
Bar Celebrity Alcohol Brands

Here Are the Best Celebrity Alcohol Brands

Get into the taste of Hollywood.

October 21, 2024 at 3:50 PM PST
Bar Celebrity Alcohol Brands

Here Are the Best Celebrity Alcohol Brands

Get into the taste of Hollywood.

October 21, 2024 at 3:50 PM PST

In recent years, the celebrity brand phenomenon has expanded into nearly every lifestyle sector, with a significant shift towards the spirits and alcohol industry in the early 2020s. This trend raises an important question: are these celeb brands truly worth the attention they receive?

While fame and fortune allow celebrities to become founders of virtually anything, many celebrity alcohol brands fall short of expectations. Having tested numerous such products, it’s clear that some are simply white-labeled, while others lack proper market research. The result is often an unpalatable product that fails to justify its hype.

Related: Issa Rae’s Viarae Introduces a New Prosecco Rosé

However, not all celebrity-backed spirit brands disappoint. Notable exceptions include Beyoncé and Jay-Z’s successful ventures in brown liquor and champagne with D’ussé, SirDavis Whisky and Ace of Spades, LeBron James’s well-received tequila investment, and George Clooney’s popular Casamigos. These standout brands prove that some celebrity alcohol ventures are indeed worth exploring.

Ahead, we’ve rounded up the best celebrity-backed and founded alcohol brands we know are worth investing in. Keep reading on for more.

Best Celebrity Alcohol Brands of 2024

Lebron James – Lobos 1707 Tequila

Lobos 1707 Tequila - Lebron James
Photo credit: Lobos 1707

Mexican Tequila brand Lobos 1707  brought on NBA star LeBron James as an investor in 2020. This partnership has helped boost the brand’s profile and expand its market reach. Lobos 1707, known for its premium tequila offerings, has leveraged James’ global influence and business acumen to strengthen its position in the competitive spirits industry.

Carter Family – Armand de Brignac (Ace of Spades)

Ace of Spades - Beyonce and Jay-Z
Photo credit: Ace of Spades

Armand de Brignac’s rise is tied to Jay-Z. He featured it in a 2006 video after a dispute with the popular champagne brand Cristal. Jay-Z and Beyoncé bought the brand in 2014. In 2021, Möet Hennessy acquired 50% to expand its global reach.

Jay-Z – D’ussé Cognac

Dusse-Barcardi
Photo credit: D’ussé

In 2012, Jay-Z formed a partnership with Bacardi to introduce D’ussé. Since its launch, the brand has gained popularity in pop culture circles while also establishing itself as a respected Cognac in its own right.

Beyonce – SirDavis Whisky

Best of Whiskey: SirDavis Rye Whiskey
Photo credit: Total Wine

In 2024, acclaimed artist Beyoncé embarked on a new project called SirDavis Whisky, collaborating with prominent luxury goods conglomerate Moët Hennessy. This initiative followed her foray into country music.

George Clooney – Casamigos

Casamigos George Clooney
Photo credit: Casamigos

Meaning “house of friends” in Spanish, Casamigos was founded by actor George Clooney in 2013. Initially created as a private label for Clooney and his friends, the brand quickly became a pop culture staple among tequila enthusiasts.

Related: These Are 8 of the Most Expensive Celebrity Homes




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