February 27, 2025 at 2:58 PM PST
News Shopping Ruggable Rustic Riviera Collection
Ruggable’s Rustic Riviera Collection Brings Coastal Charm for Spring
Coastal-inspired rugs perfect for spring refresh.
Coastal-inspired rugs perfect for spring refresh.
When it comes to functional and stylish rugs, few brands compare to Ruggable. The company has become a trusted name for its washable styles, but its commitment to design is what makes it stand out. From designer collaborations to unique capsule collections, they’ve continued to set trends in the industry. Their latest launch, the Rustic Riviera Collection, debuted today and is a prime example.
Described as a vintage-inspired style, the Rustic Rivera Collection brings the charm of the Mediterranean coast to your home with the effortless ease of a sea breeze. Designs in the collection vary, but all have a common accord linked to one of Ruggable’s best-selling categories: global bohemian. These pieces have the same carefree nature but offer an oceanside and rustic twist that feels fitting for the warmer months ahead.
For example, the color palette is a mélange of coral reds, sea blues, and olive greens all tied together with warm neutrals. The collection also includes a cluster of intentional motifs inspired by the countries that border the Mediterranean basin. Woven plaids and intricate stripes are a common theme and are often blended with vintage floral patterns. In essence, it leans into country coastal life—think Monaco, Tuscany, Portugal, and the Amalfi Coast. But the combination of soft colors and interesting pattern play makes the pieces feel modern.
Ruggable is no stranger to design trends, but Rustic Riviera is right in line with the recent viral aesthetics. The sun-soaked colors, botanical details, and vintage Persian designs are timeless and easygoing, giving it an elevated coastal grandmother feel. Even if the trend wasn’t your cup of tea during the height of its popularity last summer, you’ll likely be able to find a piece in this collection that speaks to you. The designs range from simple to eccentric, making it easy to slip into your existing decor.
Plus, there are lots of options to choose from. In total, Rustic Riviera brings 30 new staples to the brand, including 14 indoor rugs, nine outdoor styles, seven bath mats, and six pillows, making it the most extensive in-house collection to date. The price points vary with size, but the collection boasts affordable options starting at $89. With spring and summer on the horizon, this collection is bound to sell out fast. In that vein, you’ll want to head to the site and start shopping now.
The classic Madras check gets a modern update with bold berry tones and shades of bright blues, sunny yellow, and a soft sage. Designed to be used outside, the material is durable and sturdy, making it ideal for areas with lots of foot traffic. Place it on the patio or in a sunroom to brighten up the space.
This print was inspired by napkins famously used in European cafés. It features a neutral background with elegant linework and comes in a range of color profiles. The most noteworthy are the styles that use deep blue hues to create a vintage and artisanal effect.
The floral pattern on this throw pillow instantly transports you to a rustic home with classic designs. But details like the soft edges of the pattern and muted mustard color give it a modern touch. Plus, the cover is machine-washable and can be paired with a water-resistant, stain-resistant insert.
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by Erika Hardison | April 19, 2023
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