Nowadays, it can seem like everyone is trying to be a content creator, and for good reason. According to Zippia, the global content creator economy is valued at approximately $104.2 billion! This makes creating content a pretty lucrative deal. Plus, a Global Web Index report states that the average person is estimated to have at least seven active social media accounts, which means there’s a lot of content to be made. But first, what does it take to be a successful social media content creator? In order to become a superstar content creator, you need to have the right equipment.

• Yeti USB Microphone for PC
• 3-in-1 Content Creator Kit
• Auto Face Tracking Tripod
• 2-Pack LED Video Light Kit
• Metal Bi-Coloring LED Video Light
• Extendable Magnetic Cell Phone Tripod Stand
• Wired Premium Stereo Sound Headsets

Why should you invest in equipment?

Having the proper equipment can truly transform the quality of your videos, which obviously attracts more followers. But if you don’t have the right equipment, your content is more likely to be lackluster and hard to watch. This makes it really challenging to grow your audience, and as a result, you’ll have an even harder time making a name for yourself in the digital world.

What You Need To Become a Content Creator: The Basics

The key to creating good, quality content that leaves your followers coming back for more is in your equipment. Here are a few things every beginning content creator needs to get started:

Camera

To create high-quality content, you’ll need a high-quality camera to match. For a professional-quality videos, opt for something like a digital single-lens reflex camera — of DSLR, for short — or mirrorless camera that can shoot HD video.

Microphone

There’s nothing worse than trying to watch a video with terrible audio. To keep background noise at bay, shop for an external microphone like a shotgun or lapel mic. Having the right sound equipment can guarantee your audio is always crisp and clear.

Tripod

Once you’ve chosen a camera, you’ll need something to keep it steady as you film content. This is where a tripod can greatly come in handy. Tabletop tripods are perfect for creating stationary content such as gaming, hair tutorials, or product reviews. Or if you plan on doing vlogs, DIY tutorials, or dance challenges, a swiveling ball head tripod is the perfect companion.

7 Lighting and Equipment Finds for Content Creators

If you know someone who’s interested in becoming a content creator, spread a little holiday cheer by gifting them some quality equipment. To get started, here are seven of the best lighting and equipment finds for content creators:

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